Open for a project
CMS Developer: WordPress & Shopify Expert
Syed Shehroz Aftab
I build high-performance websites and online stores that load fast and turn visitors into customers, on WordPress, Shopify and React. 3+ years, working remotely with clients worldwide.
- 3+Years experience
- 50+Projects built
- 6Companies

Selected work
Featured projects
Recent builds on WordPress and custom React front-ends.
SaaS Explain: B2B Video Studio
A cinematic, statically prerendered marketing site for a B2B SaaS video studio, built for 95+ mobile performance with scroll-driven animation and an autoplay showreel hero.
Case studyHomes Houses: Property Investment
A trust-focused WordPress and Elementor marketing site for a UK property investment firm, structured around clear service tiers and consultation-call lead capture.
Case studyExpertise
Technical skills
Core platforms and tools I use to build fast, conversion-focused websites.
WordPress
Theme development, plugin integration, WooCommerce, page builders.
Elementor
Custom WordPress builds with Elementor: reusable sections, responsive layouts and editor-friendly handoff.
Shopify
Liquid templating, theme customisation and product setup.
React / TypeScript
Fast, statically prerendered front-ends with React, TypeScript, Vite and Tailwind, plus scroll animation and Core Web Vitals tuning.
HTML / CSS
Semantic markup, responsive design and CSS animations.
Liquid
Custom templates, snippets, sections and schema settings.
eCommerce
Product launches, checkout, payment gateways and conversions.
Squarespace / Wix
CSS injections, brand builds and e-commerce configuration.
AI-Assisted Development
Shipping faster with Claude Code and modern AI tooling, including scaffolding, debugging and automation.
R&D & Problem Solving
Researching, prototyping and solving complex CMS, integration and performance challenges.
What I do
Services
From full store builds to migrations and performance work.
How I work
From idea to launch
A simple, transparent process, so you always know what is happening and what comes next.
- 01
Discover
Understand your business, goals, audience and technical requirements before writing any code.
- 02
Plan
Agree the scope, architecture, CMS structure and UX, with a clear timeline and quote up front.
- 03
Build
Develop the site with clean, maintainable code, and with performance and responsiveness built in from the start.
- 04
Optimise
SEO, Core Web Vitals, accessibility and testing across browsers and devices before launch.
- 05
Launch & support
Deploy, QA, hand over an organised setup, and stay available for support after go-live.
Why work with me
What you get, beyond code
The reasons clients pick me over a template shop or a faceless agency.
Performance first
Fast-loading, Core Web Vitals-friendly builds. Speed is a feature, not an afterthought.
Conversion-focused
Clean structure and clear calls-to-action designed to turn visitors into customers.
Maintainable handoff
Well-organised themes and documentation so your team can update the site with confidence.
Reliable support
Responsive communication and ongoing care long after launch day.
Got a project? Let's build it.
Open to website builds, CMS migrations, Shopify & WordPress projects and ongoing support.